Rae Counseling


Custom website & branding for a relationship therapy practice

RAE Counseling was a recently established telehealth therapy business that needed a personalized website to engage and be a supportive resource for potential clients. The client's primary goal was to create a unique brand identity that felt warm and inviting, as well as a custom website that effectively communicated their therapy services, philosophy, and encouraged visitors to schedule a free consultation call. Ultimately, the main objective was to generate leads and acquire new patients, while becoming a trusted resource in the mental health space.

About

RAE Counseling is a private, telehealth therapy business focused on helping couples and individuals live happier, healthier, intentional lives. With an emphasis on unique therapy approaches, their goal is to be a safe place for those seeking mental health support.

Design Objectives

  1. Design a simple & inviting website that highlights personalized therapy approach, philosophy and services.

  2. Design a unique brand identity that feels soft & warm and includes a custom logo, color palette, and font.

  3. Encourage visitors to engage in free resources & schedule a consultation call.

Deliverables

Avg. Time on Page: 111s

Inquiries: +20% since launch

Becca was incredible to work with. She was collaborative, timely, and flawlessly made my vision for my brand come to life. When she showed me what she had designed I was in awe of her ability to really listen to everything I was saying and pull it all together. I will be coming back to Becca in the future if I ever need to revamp the website. Highly recommend her for your website and logo needs!
— Skyler, LICSW
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